Bold & Groovy

Canberra, Australia

hello@boldandgroovy.studio

Case Study

La FiESTa

Brand & Identity2023

The latin event in Canberra.

A vibrant brand identity celebrating Latin culture for one of Canada's most loved restaurant events.

Client

The latin event in Canberra.

Year

2023

Category

Brand & Identity

About the Project

La Fiesta began as a brief: create a brand that could hold its own in a room full of Latin culture without resorting to cliché. We built a visual identity rooted in energy — warm golds, saturated reds, and a bold typographic system that reads at banner scale and thumbnail size alike. Every touchpoint, from event programs to social countdowns, carried the same confident voice. Its was a testament of colour, sound and flavours that make Latin america unique.

Work

Video shot by Jimmy Logue for Crewcible Studios

Services

  • Brand Identity
  • Visual System Design
  • Print Collateral
  • Social Assets
  • Event Branding

Results

  • Full brand identity delivered 8 weeks before event launch
  • Collateral suite deployed across print, digital, and social formats
  • Brand adopted by CRA for continued use across future La Fiesta events

More Work

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